EditFinding Your Niche
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Determine what you’re good at and what you like doing. There are a variety of different ways to become famous on the internet. Some popular ways are streaming gameplay online or making unique content in the form of videos or writing. Other famous internet stars are popular on social media. Think of things that you like doing and create a strategy based on your skills. [1]
- If you can’t think of anything that you’re good at, then think of something that interests you and that you’d like to learn more about.
- If you know a lot of different makeup techniques, you can create video content showing others how to apply makeup.
- If you are excellent at games then you can stream or create videos on YouTube to gain a fanbase.
- If you already spend a lot of time on social media, you should consider actively growing your social media followers to become famous.
- If you think you have an interesting life you can create vlogs that people can follow.
- If you have an immense knowledge in a specific topic you can start a blog or create videos online to educate other people.
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Do your research on the community you want to get into. Communities are made up of a variety of people who share the same interests and often share ideas and thoughts to one another. Some people in the community make online content and become famous off that content. Doing research on other content creators or famous people will give you an understanding of the competition as well as the potential fanbase that you’ll have. Also, within communities are sub-communities or niche communities that concentrate on more concentrated subject matter. Search for other content creator's social media profiles or any video or written content that they create.
- Places where you can find online communities include the PlayStation Community, Being Girl, Figment, Harley Owners Group, and Lugnet.[3]
- Some popular gaming communities include the DOTA 2 community, the CSGO community, the League of Legends community, the FIFA community, and the Fighting Game community.
- Some of the most successful people to come out of the gaming community include Park 'Lyn' Joon, Henrik 'AdmiralBulldog' Ahnberg, Jonathan 'Loda' Berg, Johnathan 'Fatal1ty' Wendell.[4]
- Some of the most notable YouTubers include PewDiePie, Smosh, the Fine Brothers, and Lindsey Stirling.
- You can also get information on the community by visiting the community’s subreddit on Reddit.com.
- If the content you plan on pursuing already has a lot of up-and-coming content producers or established stars, you may want to choose something else unless you bring something exciting and unique.
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EditManaging Your Online Presence
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Stay consistent across all platforms. Try to get the same username across your social media platforms so that people don’t get confused. Use your logo or profile picture and make them the same to create brand recognition for yourself. You also need to stay consistent on what you say and the type of person you are. If you say something but do the opposite, regularly break your word, or act hypocritical, the internet may turn on you and fans may leave you.[5]
- If you have a logo or profile picture that you use regularly, make sure that the brand is represented across the different social media platforms.
- Think of your brand like a company. If a company has different logos and store layouts, it may become confusing to consumers. The same can be said about your fans.
- Regardless if you are angry, mean, happy, or silly, fans will be confused if your personality changes overnight or you do things that don’t seem consistent.
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Create a personal website or blog. Having a website will allow people to search you and find the different social media platforms your on as well as get direct access to your content. A website will also give promoters and advertisers an easy way to contact you. Lastly, a personal blog can also serve as another revenue stream if you decide to advertise or use affiliate links or promotions that lead to purchases for different product manufacturers.
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Use hashtags and memes. Hashtags and memes are both ways that you can reach a larger audience and create new fans. Find hashtags that apply to what you’re doing and use them creatively in posts to find fans that share the same interests. Encourage followers or fans to follow a specific hashtag and grow your follower base through social media. Jump on popular memes and share funny content that you find online. Engage with the online community that follows you. [7]
- Share memes that are relevant to what's going on currently in the news.
- Popular memes include doge, forever alone, Good Guy Greg, Neil deGrasse Tyson's reaction, and overly attached girlfriend.[8]
- For example, if you have a vlog about food, you might want to use the hashtags #food, #foodie, or #foodporn.[9]
EditIncreasing Your Star Power
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Find an unclaimed niche. One of the best ways to get more of a following is to be one of the first people in a certain genre of whatever you are doing. Find a niche like a smaller social group, game, or topic that doesn’t have a lot of big stars. Luckily, because the internet has a ton of different groups and communities, there are a lot of choices that you can pursue.[10]
- For instance, reviewers that review popular movies on YouTube is an oversaturated area and you’re likely to find a lot of competition in the space.
- In addition to finding a niche for what you do, you can find a niche for who you are.
- Famous internet stars often represent an underrepresented group of people in society.
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